Data Scientist, Consumer Journey @ CVS Health - New York, NY

Job Overview

7 days ago

Data Scientist, Consumer Journey

CVS Health - New York, NY

It’s a new day in health care!

Combining CVS Health and Aetna was a ground-breaking moment for our company and our industry, establishing CVS Health as the nation’s premier health innovation company. Through our health services, insurance plans and community pharmacists, we’re pioneering a bold new approach to total health.

Want to help drive the next level of growth at a leading national B2C healthcare brand, touching millions of prospects and members? We’re looking for energetic leaders to drive innovation and growth across Aetna’s healthcare business by using direct marketing, and consumer experience design that leverages data analytics and consulting skills. Bring your prospect journey marketing and analytics experience and help us attract new members and keep our current ones happy and healthy.
Are you who we’re looking for to join our growing team?
We are hiring an Analytics Consultant to partner with our Marketing team to design, build, test, and constantly improve our prospect journey programs to attract and retain members. As a member of the team, you will bridge the marketing strategy and technical deployment of many different journeys across multiple lines of business. If you love problem solving, analytics and working with technology you are who we want on the team!
Responsibilities:
  • Partner with marketing stakeholders to design, develop and execute lifecycle marketing journeys and the occasional one-off campaign
  • Create prospect and member audiences based off trigger events and other business rules
  • Connect audiences to targeted media across multiple channels (email, direct mail, online)
  • Track prospects and members across multiple touchpoints along the journey (web, call center, brokers)
  • Capture micro-conversions and other sales events along the path
  • Create datasets for reporting and dashboards for monitoring journey progress across multiple touchpoints
  • Continuously launch, measure and report on A/B and multi-variate tests to improve program performance across key indicators
  • Mine data for insights and improvements to continually enhance prospect and member journeys

Required Qualifications
  • 1+ years’ experience in lifecycle marketing analytics in a multi-channel, direct-to-consumer environment
  • 1+ years of relevant analytic experience
  • 1+ years of experience programming using SQL, Python or R

COVID Requirements

COVID-19 Vaccination Requirement
CVS Health requires certain colleagues to be fully vaccinated against COVID-19 (including any booster shots if required), where allowable under the law, unless they are approved for a reasonable accommodation based on disability, medical condition, religious belief, or other legally recognized reasons that prevents them from being vaccinated.

You are required to have received at least one COVID-19 shot prior to your first day of employment and to provide proof of your vaccination status or apply for a reasonable accommodation within the first 10 days of your employment. Please note that in some states and roles, you may be required to provide proof of full vaccination or an approved reasonable accommodation before you can begin to actively work.

Preferred Qualifications
  • Hands on working knowledge of Customer Relationship Management platforms (example Salesforce, Adobe Campaign, Unica Campaign, HubSpot or similar CRM platforms)
  • Ability to understand marketing stakeholder’s strategic plans, map technical and data requirements, publish clear and accurate documentation, and execute journeys
  • Healthcare, insurance, or financial services experience preferred, but not a deal breaker
  • Demonstrates good written and verbal communication skills. Able to present information to various
audiences
  • Effectively resolves problems and roadblocks as they occur
  • Demonstrates proficiency in several areas of data modeling, machine learning algorithms, statistical
analysis, data engineering and data visualization
  • Ability to work with large data sets from multiple data sources

Education
Bachelor's degree or equivalent work experience in Mathematics, Statistics, Computer Science,
Business Analytics, Economics, Physics, Engineering, or related discipline.
Master's degree preferred

Business Overview
Bring your heart to CVS Health
Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced human-centric health care for a rapidly changing world. Anchored in our brand — with heart at its center — our purpose sends a personal message that how we deliver our services is just as important as what we deliver.

Our Heart At Work Behaviors™ support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.
We strive to promote and sustain a culture of diversity, inclusion and belonging every day.
CVS Health is an affirmative action employer, and is an equal opportunity employer, as are the physician-owned businesses for which CVS Health provides management services. We do not discriminate in recruiting, hiring, promotion, or any other personnel action based on race, ethnicity, color, national origin, sex/gender, sexual orientation, gender identity or expression, religion, age, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.

Similar Jobs

Data Science & Machine Learning SA w/ Conversational AI

PRICE WATERHOUSE COOPERS

New York, NY

We make impactful decisions by mixing mind and machine to leverage data, understand and navigate risk, and help our clients gain a competitive edge.

Data & AI Solutions Architect

Accenture

New York, NY

In-depth experience in solutions around data migration, data validation, data cleansing, data modeling and others. Data ETL tools such as Informatica.

Senior Associate Data Engineer (SQL, AWS)

The Travelers Companies, Inc.

Hartford, CT

Incorporate core data management competencies including data governance, data security and data quality. You will leverage your ability to design, build and…

Data & AI Solutions Architect

Accenture

Philadelphia, PA

In-depth experience in solutions around data migration, data validation, data cleansing, data modeling and others. Data ETL tools such as Informatica.

Senior Associate, Forensic - Financial Crimes Analytics - Data Analysis

KPMG

New York, NY

Minimum one year of relevant work experience in a Financial Crimes technology and/or data analytics role. Minimum three years of relevant work experience in a…

Data Science & Machine Learning Senior Associate

PRICE WATERHOUSE COOPERS

New York, NY

We make impactful decisions by mixing mind and machine to leverage data, understand and navigate risk, and help our clients gain a competitive edge.

Data Science & Machine Learning Manager

PRICE WATERHOUSE COOPERS

New York, NY

We make impactful decisions by mixing mind and machine to leverage data, understand and navigate risk, and help our clients gain a competitive edge.

STATISTICAL PROGRAMMER

Inference

Chesterbrook, PA

This position is primarily responsible for the design, development and implementation of technical solutions for integrating, analyzing and reporting clinical…

Senior Associate, Forensic - Financial Crimes Analytics - Data Analysis

KPMG

Philadelphia, PA

Minimum one year of relevant work experience in a Financial Crimes technology and/or data analytics role. Minimum three years of relevant work experience in a…

SR. STATISTICAL PROGRAMMER

Inference

Chesterbrook, PA

Communicates effectively with Inference project and functional leadership concerning project issues (e.g. data, technical, timelines).

Data & AI Solutions Architect

Accenture

Florham Park, NJ

In-depth experience in solutions around data migration, data validation, data cleansing, data modeling and others. Data ETL tools such as Informatica.

Senior Associate, Forensic - Financial Crimes Analytics - Data Analysis

KPMG

Short Hills, NJ

Minimum one year of relevant work experience in a Financial Crimes technology and/or data analytics role. Minimum three years of relevant work experience in a…

Data Scientist, Monetization

ByteDance

New York, NY

Lead data-driven projects from definition to execution, from gathering data, defining metrics to communicating actionable insights;

Senior Data Analyst - World Trade Center Health Program General Responder Data Center (Remote)

Mount Sinai

New York, NY

As part of the World Trade Center Health Program, the General Responder Data Center (DC) is charged with the oversight and coordination of the data management…

Data Scientist, Clinical Decision Support Solutions-Remote

Beckman Coulter Diagnostics

New York, NY

Knowledge of the latest machine learning and data visualization tools and methods as applied in business contexts.

Applied Scientist, Chronicle

Amazon.com Services LLC

New York, NY

As an Applied scientist in Chronicle, you will provide machine learning expertise, work closely with scientists, engineers, and business partners, to build an…

Data Scientist II - Uber Freight

Uber

New York, NY

Ability and experience in extracting insights from data, and summarizing findings / takeaways. Strong storytelling: distill interesting and hard-to-find…

Analyst/Senior Analyst - Data Science (Commercial Analytics)

Amex

New York, NY

Experience in large data processing and handling, deep understanding in data science is a plus. Experience in data analytics is a plus.

Applied Scientist

Amazon Dev Center U.S., Inc.

New York, NY

This group is entrusted with developing core data mining, natural language processing, and machine learning algorithms for AWS services.

Sr. Associate, Data Science Leadership Development Program (DSLDP)

The Travelers Companies, Inc.

Hartford, CT

Heavy concentration in mathematics, including statistics and programming, business intelligence/analytics, as well as data science tools and research using…

Senior Business Data Analyst (All Genders)

Dailymotion

New York, NY

Ability to manage a project and work autonomously : Communication skills and strong interpersonal skills to be able to foster relationships with peers and…

Associate, Data Science Leadership Development Program (DSLDP)

The Travelers Companies, Inc.

Hartford, CT

Heavy concentration in mathematics, including statistics and programming, business intelligence/analytics, as well as data science tools and research using…

Financial Analyst, AWS AI and Machine Learning FP&A, AWS AI and Machine Learning

Amazon.com Services LLC

Jersey City, NJ

This role requires a self-starter with a strong financial modeling background, problem solving skills, a keen attention to detail, ability to work in a fast…

Senior Data Engineer

Deloitte

New York, NY

A history of working collaboratively with a cross-functional team of engineers, data scientists and product managers.